> For the complete documentation index, see [llms.txt](https://docs-conversational-ai.syntphony.com/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://docs-conversational-ai.syntphony.com/syntphony-messaging-portal/messaging-tools/planning.md).

# Planning

Create and manage contact groups for targeted messaging campaigns with smart segmentation tools.

## Purpose

Organize and segment audiences before launching campaigns.

## Who this is for

Campaign operators and supervisors responsible for audience quality and targeting.

## Prerequisites

* Contacts are available in the platform or in CSV format.
* Required filter fields are defined by your operation team.

## Before you start

1. Import or create contacts in Contact Manager.
2. Build reusable groups in Group Manager.
3. Use groups or CSV audiences in [Communication](/syntphony-messaging-portal/messaging-tools/communication.md) broadcast flows.

## Feature overview

* **Group Manager:** Build reusable groups from imported or existing contacts.
* **Contact Manager:** Maintain and filter contact records used by campaigns.

## Expected outcome

Audience segments are ready for Communication workflows, improving relevance and control in outbound campaigns.

## Related pages

* [Group Manager](/syntphony-messaging-portal/messaging-tools/planning/group-manager.md)
* [Contact Manager](/syntphony-messaging-portal/messaging-tools/planning/contact-manager.md)
* [Communication](/syntphony-messaging-portal/messaging-tools/communication.md)


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